DeSign - Marketing Strategico | Design Marketing Strategico
Marketing and Communication are complexed sciences. Communicating may take a product, a person, a service, an idea to success or failure. Nowadays Communicating is an infinite amount of tools, more or less complicated, to reach your own public, to take its attention, to stimulate it and gain its loyalty. Communicate and being efficient cannot be reduced to owning a website or posting a link on social pages. Communicate is to give rise to emotions, interests, needs. Communicate is not programming. We believe in aesthetics, either linguistic or graphic, emotions and experiences as instruments to enhance quality and historicity, innovation and diversity. And we believe that every project must have a clear, focused strategy that produces results. This is Strategic Marketing.
Marketing Agency Milano, Strategic Marketing, Agency, Communications, Design Agency Milano, E-commerce, Design Marketing, Marketing Agency Milano,
18253
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WHO WE ARE

We are a group of passionate specialists from different communication departments. We apply the most modern strategies to funded or progressing business models to realize innovative and efficient projects. We’ve got market competences and we know every selling process. We believe in complete solutions focused on result.

 

That’s why we put our Sign on our whole job.

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PURCHASE PROCESS EVOLUTION

As shown by Google’s “Winning The Zero Moment of Truth” study, with the birth of Internet and all online social phenomena, the process made by consumers and companies, while purchasing a product or a service, has been completely modified.

 

A forth moment has been added to the 3 traditional ones that used to guide the customer during its purchasing (Stimulus, First Moment of Truth, Second Moment of Truth) and it’s as much important as its predecessors: the Zero Moment of Truth, where Zero means the temporal moment (happening after the stimulus received by advertising before purchasing) and recalls the act we all automatically make once known a product of interest: we start searching for it on Google or other search engines.

 

When Digital Era was dawning we were fine with informations on websites, now we want to see reviews, social pages and we want to face with companies during each purchasing process, before and after.

 

Our approach leads your potential customer in its key moments of its path, showing a coherent identity on every called platform, also giving the right information during the research, easing its purchase or contact and stimulating it to share the experience had with your product.

1. STIMULUS

We catch customer’s attention with specific online campaigns made over different platforms and a well defined target: yours.

2. ZERO MOMENT OF TRUTH

We let customer find everything it wants about you, whenever it wants, however it wants. And we make it fall in love with you.

3. FIRST MOMENT OF TRUTH

We ease purchasing choice to improve a better User Experience and to keep a client’s business.

4. SECOND MOMENT OF TRUTH

We stimulate to share the experience with friends and other connections.

Being found in a coherent, well structured and continuous way on platforms and connection tools commonly used by consumers and firms is as strategic as necessary to be efficient, intercepting clients with the answer to their needs, informing about the value and the quality offered, easing interaction and purchase stimulating to share the experience with your product or service.

NEW BUSINESS MODELS

Consumers and Firms’ migration from shops to E-Commerce is now a reality. Market data show how much online shopping is continuously increasing and how, on the contrary, common channels are free-falling.

 

Small and Medium Italian Enterprises now found themselves to compete in a Glocal Market (Global – Local) instead of the territorial or national one that they were used to; Competitors can be of every kind and can reach your target, your customers.

It’s a competition that can be a great opportunity too, thanks to million of new consumers’ access.

APPROACH

original-processo1

1. RESEARCH

ricerca

All our strategies start from market information research through meeting with customers and external resources.

2. ANALYSYS

analisi

Once acquired the most important informations, we analyze them within our knowledge to evidence clients and companies’ requirements and expectations to individuate how your product or service can satisfy them.

3. PLANNING

planning

Following the results of the analysis process, we plan a clear communication strategy, aimed at intercepting identified targets by addressing their demand.

4. REALIZATION

realizzazione

We prepare every tool needed to be efficient and we organize them in a structured and synergistic way to grant a coherent identity on each platform.

5. EXECUTION

esecuzione

When tools are ready, the real communication activity begins and it’s designed to generate new business opportunities.

SOLUTIONS

A sole representative for each communication department and instrument required.

A complete strategy to focus on business development.

Identity

We build a proper identity for you and your products to find the modern consumer and have its loyalty.

Web Development

Desktop, Mobile and Tablet, we realize websites accessible from any kind of support.

Social Network

We manage your pages on the main Social Networks on a daily basis with elegant, evocative and experiential contents.

Business Network

Business and Personal Pages to build an Identity that can keep up with the times. Your Network is Your Net Worth.

Advertising

Advertising campaigns focused on the target of interest. We find customers and we take them to you.

Photo

Photo Shooting for web campaign, social network activity, catalogs and brochures. The correct image makes the difference.

Video

Short institutional films and whole series. Videos are the best instruments to communicate on every online platform.

Software

We configure and manage the most advanced tools to maximize the average turnover per customer and collect data on which we plan strategies.

E-Commerce

Fast and safe online shops. Store management and automatic invoicing. Selling has never been easier.

MARKETING PILLS

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DeSign is now working exclusively on projects of Zixun China Advisor and its partners.

We still do accept opportunities, just the right one. Get in touch info@designagencymilano.com
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Contacts

Ask for a communication strategy for your Business.

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info@designagencymilano.com

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